麻豆传媒高清

Experience the heart of global luxury in Paris. The is designed for undergraduate and postgraduate students. This two-week winter programme explores the fundamentals of luxury marketing, consumer experience, and luxury brand management through an immersive academic and cultural journey.

Combining expert-led courses, industry-related visits, and exclusive cultural experiences, students will gain a deeper understanding of luxury consumer trends and the strategies behind the world's most prestigious brands. From the Dior Gallery to a cruise on the Seine, participants will discover how Paris continues to shape the future of luxury.听Taught entirely in English, this programme offers a unique opportunity to develop academic knowledge while experiencing one of the world's leading luxury capitals.

Field of Study

  • Introduction to Luxury
  • Luxury consumer and market trends
  • Luxury Brand Management
  • Luxury Marketing

For more detailed information regarding the program, visit the听.

Credit Equivalent

7.5 ECTS = 2 UQ units. Maximum of 2 UQ units upon successful completion of the ESSCA Winter Programme, Paris听(pending UQ Faculty approval).

Visa Information

It is your responsibility to ensure you have the correct visa for the country where you will be studying. As the Global Experiences team is not a visa-issuing authority, we cannot provide visa advice.听听

Please review the听听for visa and immigration information.

Eligibility and Application

All applicants must meet the UQ short-term experience criteria and .

Apply to UQ听

Cost

The participation mode of this experience is听Study Abroad.听The program听fee is approximately听 $4,047 AUD.听

The Program fee includes听

  • Courses and course material
  • Accommodation in a twin same gender room听
  • Welcome and farewell social events
  • Cultural and field trips
  • A 55 鈧� non-refundable administration fee

More information regarding program fees can be found on the听

Accommodation

Accommodation for both Munich and Vienna is arranged as part of the program and is included in the program fee. Further information can be found on the听.听

Funding

Global Experiences Grants

When you submit your application for an听experience, you are automatically considered for funding that is relevant to your nominated experience. Please refer to the鈥�Short-Term Experiences Funding听page for details.听

OS-HELP Loan

You may also be eligible to submit an application for an听听if your program is for-credit and you are enrolled as a Commonwealth-supported student.

Key Dates

Application Deadlines

UQ: 24 September 2026
Host: 10 November 2026

Program Dates

Start: 18 January 2027
End: 29 January 2027

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Fast Facts

Type: Study
Mode: Study Abroad
Location: France, Paris (In-person)
Credit: For-credit or not-for-credit
Cohort: Undergraduate & postgraduate*


*Postgraduates may participate in this program not-for-credit only

OS-HELP Loan

If you participate in a short-term program you may also be eligible to submit an application for an听听if your program is for-credit and you are enrolled as a Commonwealth supported student.听

Application Deadlines

OS-HELP loan applications open on 5 January each year.

OS-HELP loan applications can鈥檛 be accepted:

  • any earlier than 6 months听before the official start date of your overseas study
  • any later than听3 months听before the official end date of your overseas study.

*OS-HELP Loan applications are closed between 17 December and 5 January. Please visit the听听for more information on how to apply for an OS-HELP loan.

Refer to the funding page for more information on听听and听.听

Global Experiences听Information Sessions

Students are encouraged to register and听attend an information session to receive more details on the short-term application process, eligibility criteria, funding etc.鈥�

Register